Assistant Manager (Face to Face Sales)

About the Role...

This is a fast-paced, hands-on role that sits at the heart of our weekend sales engine. You’ll be out on the ground at shows and stands (Friday–Sunday), leading a team of Brand Ambassadors, smashing sales targets, and making sure every customer walks away with a five-star experience. During the week (Monday–Tuesday), you’ll be in the Leeds office handling planning, rotas, logistics and reporting.
If you love the thrill of retail, thrive under pressure, and enjoy leading by example—this role was made for you.

A bit about us:

At Pure, we're passionate about transforming dogs' lives through better nutrition. Born from a friendship between two dog-loving friends and a shared vision, we've grown into something truly special - a UK-based company that's leading the pack in healthy, tailored dog nutrition.
We're not just another pet food company – we put paws and people first with dogs and their owners driving our decisions. We craft healthy, perfectly portioned meals that delight dogs and keep bowls sparkling clean. But what really makes us different is how we support our pet families every step of the way. Through expert advice and personalised communication, we're right there beside them on their journey of giving their four-legged family members the best possible life.
We're obsessed with giving pets healthier, happier, longer lives through proper nutrition—and now we’re expanding our UK field team presence further.
We’re looking for a passionate, ambitious Assistant Manager to support the delivery of standout customer experiences and supercharge sales performance at our weekend events. If you love leading from the front, thrive in a fast-paced, people-first environment, and are hungry to make a big impact—this could be your moment.

What You’ll Be Doing...

Lead From the Front

• Own the success of our weekend events: coach Brand Ambassadors, drive conversions, and bring energy to every shift
• Deliver exceptional customer experiences that reflect Pure’s mission and values

Plan & Execute

• Manage rotas and ensure full staffing across all weekend locations
• Liaise with head office and warehouse teams to coordinate stock and event logistics
• Support the onboarding and development of new team members

Coach, Motivate & Inspire

• Conduct regular 1:1s with your team to review performance and build capability
• Lead by example on the shop floor—motivating your team to exceed expectations and celebrate wins

Track & Report

• Monitor weekly sales performance, identify trends and opportunities, and report insights to your Regional Sales Manager
• Spot risks early and take action to maintain momentum

A desire to align with Pure’s values:

• Ahead of the Pack – You’re ambitious, proactive and results-focused
• Paws & People First – You lead with care and support your team’s growth
• Best in Show – You strive for excellence and consistently raise the bar
• New Tricks – You’re adaptable, resourceful, and never stop learning

What we’re looking for

It’s essential that you:

• Have experience managing a small team (2–5 people) in a fast-paced sales or retail environment
• Are highly target-driven and motivated by performance metrics
• Are a confident communicator and hands-on coach
• Hold a full UK driving licence and have access to a reliable vehicle (travel between shows is required)
• Can commit to a fixed weekend schedule: working Friday–Sunday, with Wednesday and Thursday as set days off

It would be great if:

• You’ve led or supported weekend event teams before
• You’re looking to grow into a larger leadership role in the future
• You enjoy balancing sales floor energy with behind-the-scenes planning

What's in it for you?

• 33 days holiday (including Bank Holidays)
• Free dog food
• Small business with a family feel!
• Company Pension
• Team social events and the opportunity to support local charities
• Free on-site Parking at our Leeds office
• A supportive working environment within a very dynamic growing business that supports personal development goals
• Cycle to work scheme
• EV car scheme (Salary sacrifice)